https://www.sarahlockard.com/blog daily 0.75 2026-01-08 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/40ceb6ee-1c5f-43ca-936d-5c16375ef2a6/BW+Sarah.jpg Blog - Welcome to My Blog! Sharing 17 years of in-depth local marketing and savvy social media insight with you...around the Main Line. https://www.sarahlockard.com/blog/why-you-need-to-claim-your-facebook-short-name monthly 0.5 2025-10-30 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/92e3b018-0565-4672-9ded-9e32d6a55aaa/ME+Ella%27s.jpg Blog - Why You Need To Claim Your Facebook Short Name - Make it stand out “One of the most common overlooked steps on setting up a Facebook business page is claiming your short name. Without it, you are basically as invisible as a Halloween ghost. Let’s improve your discoverability together.” —Sarah Lockard https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/cc87a87f-09e5-494a-930d-98b28b856585/Short+Name+Quote+SL.com+blog+post+%281%29+%281%29.png Blog - Why You Need To Claim Your Facebook Short Name - Make it stand out Who ya gonna call when your Facebook page is a hot mess express? Ghostbusters? nahhh. 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Holiday Event Case Study: Historic Trappe German Christmas - Make it stand out Photo: SarahLockard.com https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1735762974722-MV8F32C6JTKHZSSO23EV/IMG_2866+%281%29.jpg Blog - Holiday Event Case Study: Historic Trappe German Christmas https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1735762969630-ELP463G88R1HFP05GH5K/IMG_2868+%281%29.jpg Blog - Holiday Event Case Study: Historic Trappe German Christmas https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1735762967432-9NYX8KCZ3KSKF4KH9PG6/IMG_2867.jpg Blog - Holiday Event Case Study: Historic Trappe German Christmas https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1735763522819-60T7IVBYQP0HFGCJ22UF/IMG_2862.jpg Blog - Holiday Event Case Study: Historic Trappe German Christmas https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1735760727199-601XFTO5GQDII4IKMBCG/IMG_2758.jpg Blog - Holiday Event Case Study: Historic Trappe German Christmas https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1735760842061-2HVGLH7N8EAHGU8MJG3E/IMG_2733.jpg Blog - 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Holiday Event Case Study: Narberth Dickens Festival - Make it stand out Photo: SarahLockard.com https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1733939055035-A5WV3OSWM2GNQ59AF4F5/narberth+woman.jpg Blog - Holiday Event Case Study: Narberth Dickens Festival - Make it stand out The Narberth Dickens Festival features entertainment and activities for all ages, including holiday crafts, carolers, period vendors and food, dancers, musicians, ballet performances, puppet shows, a free Dickens-themed scavenger hunt for children, and much more. 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Holiday Event Case Study: Narberth Dickens Festival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1735753282716-FXAS7WJTBSX65Q4JIC27/IMG_2009.jpg Blog - Holiday Event Case Study: Narberth Dickens Festival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1735753287103-4A08ADAE50IQ1SRXQRPK/IMG_2254.jpg Blog - Holiday Event Case Study: Narberth Dickens Festival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1735755601153-33D6M30B88ROIXQAZAG9/IMG_2296.jpg Blog - Holiday Event Case Study: Narberth Dickens Festival https://www.sarahlockard.com/blog/antiques-marketing-case-study-den-of-antiquities monthly 0.5 2024-10-30 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/85ac13a5-9559-4aa8-b7e7-13a128af46a8/IMG_6745.jpg Blog - Antiques Marketing Case Study: Den of Antiquities - Make it stand out Featured is Den of Antiquities owner and Gradyville community ambassador Chip Miller in the attic room. Photography: SarahLockard.com https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350435579-Q8MR7U6WHJ075T4LWZ86/IMG_6734.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723349582235-RAE7SY39X99CUU40CUR3/IMG_9513.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350431692-ULRW7J9YJJ5M7Y4L3FY3/IMG_9488.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723349580094-C0OEJTMQ9NUXGHMI0LZ9/D22ED7C1-F92B-4748-A144-D680145FB7B7.JPG Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350264280-BZ95434TDEAK225HS6F2/IMG_3267.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350264209-FNYDO1XLTG2QE2PEJ7F2/IMG_3272+%281%29.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723351333307-0DFSGTLTBEWVHRDJ5XUV/IMG_9960.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350431459-JFAKDRJ8M9MYF6R21Z0K/IMG_6753.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723351081620-HPOZW228N3MBRW5IRYCW/IMG_9319.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350435238-YW54NKOGRYHBRZUH8C5C/IMG_6729.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350865373-VBILXHFYB9RNHP04TOHQ/IMG_5737.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350865464-BBMS4SGISD7G5QUGVFM2/IMG_5720.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350868820-29V142TJDU4HQR5NFUXO/IMG_5723.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350868649-69RZDPXWJM9QIKYG0E02/IMG_5701.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350872732-J2MU1J2S98Y2V7NW3N2W/IMG_5716.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350872516-CKGK88F7R2ZXV87WGPGH/IMG_5714.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723349583707-FQI48QPL1WL6QM1WLDV8/IMG_6745.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350875941-16XA7E4ROTK4D66ZAKAG/IMG_5706.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723350879467-UVU1MBHI1R6O0CDRYSKD/IMG_5705.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723351002102-U0OAH7494HE5ZAZ0GGU0/IMG_9974.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723351085308-TM5VUEV9VJEXZ0AD38UE/IMG_9329+%281%29.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723351085174-5FELU4CITB062QO7RIOQ/IMG_5737.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723351333542-VM0RP11P2LYYD9RX55VP/IMG_9765.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1723351335828-QFMG78PFDA5C8DRKSBZC/IMG_9322.jpg Blog - Antiques Marketing Case Study: Den of Antiquities https://www.sarahlockard.com/blog/haunted-lantern-tours-historic-sugartown monthly 0.5 2024-10-22 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/10a8ded7-f5f7-4613-ad33-de6bfef7ac58/IMG_4845.jpg Blog - Haunted Lantern Tours: Historic Sugartown - Make it stand out Something Wicked This Way Comes! Our incredible tour guide David Tidman walked us through the magnificently macabre world of 19th century death during the Haunted Lantern Tours at Historic Sugartown. 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There's a land that I heard of once in a lullaby. Photo: SarahLockard.com https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728494174879-HWVX5WO1PXGTT7F5Y1I4/IMG_0094+%281%29.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728494171186-D1IRS89QUBM1F883X6PE/IMG_9452+%281%29.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728495489349-LQPRKM7B9XGMWFA9ZN3M/IMG_4040.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728494164769-9ONKSK0NYWC91S5IV7CM/IMG_2353.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728494177674-ODHV732J6M0EPIHIY8YX/IMG_0187+%281%29+-+Copy.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728495504982-SSMCV8SR8PSV0SS7KGXK/IMG_4434.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728495489959-4SYG75IMUBM5IGA0I0KU/IMG_4121.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728495495347-OASJKQ5CK50KRS5YV3T6/IMG_0198.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728495499091-8IYFTRVGGMIGU5D2XL5G/IMG_0823.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728495500975-IEYK6P208T5WIT6QDSF0/IMG_3111.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728498320493-ID54N1A27FQYCN7750B4/IMG_7961.jpg Blog - Fall Family Photo Sessions around the Main Line https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1728495704813-RO9UEC284NAXN0EM6S34/IMG_3570+%281%29.jpg Blog - Fall Family Photo Sessions around the Main Line https://www.sarahlockard.com/blog/six-pillars-of-event-success monthly 0.5 2026-01-08 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/92e3b018-0565-4672-9ded-9e32d6a55aaa/ME+Ella%27s.jpg Blog - Six Pillars of Event Success - Make it stand out With 18 years of outstanding experience on the Main Line, I can help you seamlessly plan and execute your upcoming event! Together we will succeed. —Sarah https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/21a48a9c-0eed-4c55-b8eb-a395c52b80df/meg+mc+conshy.jpg Blog - Six Pillars of Event Success - Make it stand out A Ladies Night at Stone Rose in Conshohocken (with AroundMainLine) where guests were treated to complimentary bites and extended happy hour prices. Ahead of the event there was palpable enthusiasm and comments from local women excited to attend on social media. That is what I call the all-important "Why." https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/2148fbee-0e71-4428-aaee-5f030681a965/Facebook+Landscape+2024+Sly+Fox+Bunny+Lunch+%282%29.png Blog - Six Pillars of Event Success - Make it stand out Event graphics we designed for Sly Fox Taphouse in Malvern for our Main Line Easter Bunny appearance in March 2024. We received high praise from their national marketing agency when they saw my work! #Winning https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1726933375470-013YZXZ06S61UIG0FJGC/IMG_3435.jpg Blog - Six Pillars of Event Success - Make it stand out The Perfect Patch Co is a local vendor we worked with recently for a successful and fun Ladies Night at Glen Eagle Square. They are an up-and-coming cool, sexy Mobile DIY Hat Bar. https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/e1e915a0-59ea-4489-9fe5-f9a35d4bb2b6/Instagram+Post+northern+belle+hat+co++%282%29.png Blog - Six Pillars of Event Success - Make it stand out Festive, attractive event graphics we designed for Derby at the Vineyard at Penns Woods Winery. Our client Northern Belle is a regular vendor and a real event star--as you can see! https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/06a65802-3629-4372-ab6c-1b50031a815b/39022_411101401330_7149063_n.jpg Blog - Six Pillars of Event Success - Make it stand out We have been creating and marketing Ladies Nights and unique events around the Main Line for 18 years--driving tens of millions of dollars to local businesses. Does your event need a major glow up? We would love to chat. Photo: AroundMainLine 2010 https://www.sarahlockard.com/blog/event-marketing-case-study-glen-eagle-square-ladies-night monthly 0.5 2024-09-21 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1726891702943-FHGB6DFC3GU2RI9N2XHX/IMG_3240+-+Copy.jpg Blog - Event Marketing Case Study: Glen Eagle Square Ladies Night - Make it stand out GNO! How cute are the free, preppy event bags? 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Event Marketing Case Study: Phoenixville Veg Fest https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1719803972775-TQ37NI67AMWC3W6Z4REC/IMG_6410.jpg Blog - Event Marketing Case Study: Phoenixville Veg Fest https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1719803795009-L037MRMKXK64L5RM1Z2T/IMG_6412.jpg Blog - Event Marketing Case Study: Phoenixville Veg Fest https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1719803761804-6WG7FUS0BZLOTY6838F4/IMG_6310.jpg Blog - Event Marketing Case Study: Phoenixville Veg Fest https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/2b4608ff-1bfd-42d3-b19a-4aeec215e752/veg+fest+2024.jpg Blog - Event Marketing Case Study: Phoenixville Veg Fest - Make it stand out The Phoenixville Veg Fest returns Saturday, July 27th, 2024 11am-5pm at Reeves Park in Phoenixville, PA. Free entry, dog friendly. https://www.sarahlockard.com/blog/11-tips-for-a-great-grand-opening monthly 0.5 2024-09-01 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/90392be2-fd29-4952-9dc9-05403975fdde/239903593_347524020409999_1690397597033460534_n.jpg Blog - 11 Tips for a Great Grand Opening - Make it stand out Rolling out the red carpet at the Grand Opening of F45 Montgomeryville, August 2021 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/81a0b9f1-3d5d-44b4-940c-726ae8e3e24d/IMG_1362+%281%29.jpg Blog - 11 Tips for a Great Grand Opening - Make it stand out A line formed around the block at the Grand Opening of The Vanilla Bean in Wayne (marketed by us: SarahLockard.com and AroundMainLine) on a Summer Saturday 2023. Saturdays are always a sure fire win for a great time, no matter what the season, to bring the community out to support your Grand Opening. https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/9ec0e68e-6f17-4b1a-813d-0978a3c6083a/IMG_4733.jpg Blog - 11 Tips for a Great Grand Opening - Make it stand out Restore Hyper Wellness opened their 100th franchise location in Paoli in the fall of 2021. They had staff t-shirts and a fun "100" balloon accent to drive home the excitement. 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Grand Opening Case Study: The Vanilla Bean Wayne https://www.sarahlockard.com/blog/the-kelces-and-hoagiefest monthly 0.5 2024-06-22 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1a4ecfcb-9b02-48b3-ac13-a9943f054c5d/jason+and+kylie+blurred.jpg Blog - The Kelces and Hoagiefest: A Brilliant Marketing Marriage - Make it stand out Wawa used one ‘mysterious’ post for Hoagiefest 2024 on Sunday June 16th, without a commitment to its actual launch date or who the pixelated image represented. The strategy most certainly lit up their social media platforms! Asking their followers “who’s ready for kickoff?” tipped everyone off to a very special announcement. https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1718735418124-BRJCWA3SAI097387614A/448582625_853067166854990_5695864225198105781_n.jpg Blog - The Kelces and Hoagiefest: A Brilliant Marketing Marriage https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1718735427004-JBR81TY4NRFMHZXQG6B1/448454287_853067186854988_7867445852878240698_n.jpg Blog - The Kelces and Hoagiefest: A Brilliant Marketing Marriage https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1718735433925-8JHR333QHY2F8FY294YQ/kelce+and+jason.jpg Blog - The Kelces and Hoagiefest: A Brilliant Marketing Marriage https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/5f596abe-a14a-4cb2-a887-63472bd253d4/2024+Wawa+Hoagiefest+Graphic.png Blog - The Kelces and Hoagiefest: A Brilliant Marketing Marriage - Make it stand out It’s summertime and that means Wawa Hoagiefest® is back with special pricing - $5 for Shorti ® and $6 for Classic hoagies®. This promotion runs from Monday, June 17th through Sunday, August 11th in all Wawa stores and on the Wawa App and provides great savings for an additional four weeks this summer! https://www.sarahlockard.com/blog/event-marketing-case-study-ludwigs-corner-carnival-2023 monthly 0.5 2024-06-27 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/d46f4598-6a4a-4495-99b3-9a64e01d2d1b/ludwigs+event+graphic.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/ba5050f1-0a25-4a0c-85a3-95f2296c3a9b/ludwigs+serpeant.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137852589-OQ34QU3Q2CUQG356CWU1/IMG-5843.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137754916-HR5Q993OJNS02ZHPTM2S/ludwigs+moms+with+balloons.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137766152-U7CWQ9P5BUKFICOKCR5I/Luwdigs+Levante+Andrew.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137781058-LGO7FAR42UIG0CNCHRUV/ludwigs+bears.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137802948-GJCUEEQOORE22YDVO6JZ/ludwigs+gale+with+dog.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137816200-7Z2P6T7RGD3SV03SH3JL/ludwigs+twister.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137831248-GIA39JQBAIB6MS5ORR9V/ludwigs+elsa.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137867827-438ETIUUA7YPOF1SVOTM/IMG-5480.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137900297-MJIQ0XWGGAHFCIK629IX/IMG-5811.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137924106-S4T3SM7R2ULBLBDTF1KU/ludwigs+beer+couple.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137946378-0E232P3R56E4I7J917HP/IMG-5713.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690138196840-A5PGLRS7L7Q0KE5V8EYA/ludwigs+colorful+vertical.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690138209369-QNGAW25715ZHQYOBR5LL/ludwiga+dude+with+corndog.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690138249020-BP8HFOJJP938G8ZV42DK/IMG-5790.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690138264822-KQYJARUESZG0NWKB653G/IMG-5699.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/1690137962857-LSY4Q2FC0KY57ESE9UEU/IMG-5813.jpg Blog - Event Marketing Case Study: Ludwig's Corner Carnival https://www.sarahlockard.com/blog/tips-taking-great-food-photos monthly 0.5 2023-05-05 https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/d7e33b27-2d3d-4bd2-877f-895792131daa/IMG-9267.jpg Blog - Tips for Taking Great Food Photos - Make it stand out Making the most of a margarita with a colorful, festive background, creative framing and the addition of contrasting color (cherries) to the glass. Rey Azteca, Newtown Square, PA Photo: Sarah Lockard/AroundMainLine https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/34411bf2-f916-499a-a526-f76a8967b117/IMG-1825.jpg Blog - Tips for Taking Great Food Photos - Make it stand out Twenty One Pips, Ardmore, PA. Photo: Sarah Lockard/AroundMainLine https://images.squarespace-cdn.com/content/v1/61314df612da4f17302d7bd5/d315f033-2113-47e2-8ef3-480af54e9473/IMG-1584.jpg Blog - Tips for Taking Great Food Photos - Make it stand out None of these three dishes in this photo shoot grouping presented color—so I worked with the chef to encourage fresh fruit accents. The restaurant has an eclectic, colorful assortment of dinnerware (think Anthropologie) so I included many of those pieces and the roses. In addition, I knew their funky aesthetic ahead of time and brought my own vintage tableware to the shoot including pieces of jadeite (plated on top of the yellow dish as a charger to add another element of color and contrast). 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Be aware of backgrounds to help elevate your image, like this stone wall and rocking horse, that help stage what may seem like just another table of bar food. To get this creative angle, I crouched down to the table height and filled up my foreground with the burger. 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